Immersive environment and interactive wall I directed. Moment factory produced the project.
Project Description:
As part of NFL Super Bowl XLIX in Phoenix Arizona, Moment Factory created an immersive branded environment and interactive wall. In partnership with Wasserman Media Group and Magnetic, we came on board as a creative technical partner, responsible for the environmental design, as well as the creation of personalized visual content to draw participants in. Moment Factory's creative team designed an interactive video wall, giving a glimpse of the interactive experience. Once fans enter, they are surrounded by 360 degree projections and 6.1 surround-sound. Custom software is able to identify individual users and personalize the experience to suit their interests and demographic profile.
VERIZON CONNECTED LIFE 360 THEATRE
Role: Multimedia director
Project Description:
Interactive wall and immersive 360 degree theatre
As part of NFL Super Bowl XLIX in Phoenix Arizona, Moment Factory created an immersive branded environment and interactive wall. In partnership with Wasserman Media Group and Magnetic, we came on board as a creative technical partner, responsible for the environmental design, as well as the creation of personalized visual content to draw participants in.
Immersive environment and interactive wall I directed. Moment factory produced the project.
Project Description:
As part of NFL Super Bowl XLIX in Phoenix Arizona, Moment Factory created an immersive branded environment and interactive wall. In partnership with Wasserman Media Group and Magnetic, we came on board as a creative technical partner, responsible for the environmental design, as well as the creation of personalized visual content to draw participants in. Moment Factory's creative team designed an interactive video wall, giving a glimpse of the interactive experience. Once fans enter, they are surrounded by 360 degree projections and 6.1 surround-sound. Custom software is able to identify individual users and personalize the experience to suit their interests and demographic profile.
Unwrapped render
Project Description:
As part of NFL Super Bowl XLIX in Phoenix Arizona, Moment Factory created an immersive branded environment and interactive wall. In partnership with Wasserman Media Group and Magnetic, we came on board as a creative technical partner, responsible for the environmental design, as well as the creation of personalized visual content to draw participants in. Moment Factory's creative team designed an interactive video wall, giving a glimpse of the interactive experience. Once fans enter, they are surrounded by 360 degree projections and 6.1 surround-sound. Custom software is able to identify individual users and personalize the experience to suit their interests and demographic profile.
